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News: Corvette in Super Bowl halftime show didn't work out, GM says

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    Corvette in Super Bowl halftime show didn't work out, GM says

    Corvette in Super Bowl halftime show didn't work out, GM says

    By Melissa Burden and David Shepardson
    The Detroit News



    Baltimore Ravens quarterback Joe Flacco looks at the inside of a 2014 Corvette Stingray Monday in New Orleans. GM presented
    the car to the Super Bowl Most Valuable Player. (Darron Cummings / Associated Press)


    General Motors Co. confirmed Monday that it was approached by organizers of the Super Bowl halftime show to feature its all-new Corvette, but the idea was scrapped.

    "The public's response to the new Corvette Stingray has been extraordinary, so we were glad to help when we were approached by the producers of the Super Bowl halftime show about the possibility of integrating a car into the show production," Pat Morrissey, GM's director of product and brand communications, said in a statement. "We worked with all the parties involved on a variety of possibilities, including one scenario that would have included the new Corvette Stingray as part of the show. In the end, it did not work out, but we were honored to be asked to be involved and pleased the Corvette was the vehicle of choice."

    Full Story: Corvette in Super Bowl halftime show didn't work out, GM says | The Detroit News | detroitnews.com
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