Corvette owners in Colorado are part of a passionate, dedicated bunch

By Emilie Johnson Tue., Jul. 23 2013 at 10:23 AM
Denver Westword Blogs




Chevrolet recently revealed details of the 2014 Corvette Stingray, the first Corvette to be worthy enough to bear the Stringray name since 1976. Those who buy one will join and long -- and proud -- line of Corvette owners, many of whom are living out a dream that took years to bring to fruition.

Typical Corvette owners are on the seasoned side but, despite the common myth, they aren't people who have flipped their lids or are going through a midlife crisis. Rather, Corvette owners have been influenced by the youth of a past generation.

The latest version of the iconic car, which gets better gas mileage and has more horsepower than previous versions, will be road tested in Europe over the summer before it makes its official release date this fall in the United States. Many Corvette enthusiasts are relieved to see the Stingray name on the latest Corvette because that means Chevy probably did not "water down" the 2014 Corvette to attract a younger demographic of buyers. To wear the name Stingray, the car has to be bad ass.

But why was there ever talk of changing a car that was so out of this world it captured the youth of an entire generation? Because this very defined market of dedicated car owners is starting to dry up. Before 2012, Corvette sales were slowly decreasing, something that put Chevrolet in the middle of a demographic dilemma. Corvette enthusiasts hope the company stays loyal to the people who grew up loving this car.

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